Emerging artist Obai sets the music scene ablaze with the launch of his latest EP, ‘Svnteen,’
an exploration of 90s/early 2000s R&B, pop, and Sudanese musical influences. At just 18,
Obai is already making headlines with collaborations alongside Bryson Tiller, and his track
“The River” featured in Grey’s Anatomy Season 19, has helped put him on the brink of
stardom.
Obai’s distinct musical identity is a fusion of familial influences and inspirations from the likes
of Frank Ocean, Drake, The Weeknd, Don Toliver, and PartyNextDoor. As a genre
amalgamator, Obai stands out among emerging R&B artists, offering a cultural journey to
Sudanese heritage through his music.
Beyond the rhythms, Obai weaves personal narratives of modest beginnings and teenage
experiences, using evocative storytelling to immerse listeners in his world. Proudly embracing
his roots, Obai aspires to be a guiding light, sharing his journey and motivating others to
pursue their passions.
Obai’s dedication extends to his close-knit circle, with his mom accompanying him on label
trips, childhood friend Harding Easley as creative director, and collaborators like Keaton
Jones and Karmina Grady supporting his music videos. Obai’s commitment to spotlighting
Arizona-based creatives underscores his belief in the untapped talent within his home state.
The creation of ‘Svnteen’ has been an emotional odyssey for Obai, marked by personal trials,
including the loss of his uncle in the Sudan war. Despite adversities, Obai perseveres,
creating authentic music that resonates universally. The poignant track “Journals” delves into
Obai’s roots, struggles, and the unwavering support of his mother.
Looking forward, Obai envisions a dynamic future, seeking to broaden his musical horizons,
experiment with new sounds, and achieve milestones like gracing the stage at Madison
Square Garden and securing Grammy Awards. Beyond personal triumphs, Obai harbors
philanthropic aspirations, aiming to contribute to building hospitals in Sudan to support his
family and community.
Obai has also mentioned in a recent interview that his EP left off a few songs he feels quite
strongly about and he plans to release them in one form or another as we step into 2024.
Fans can hardly wait.
‘Svnteen’ is now available on all streaming platforms, inviting listeners on a nine-track voyage
through Obai’s evolving artistry. Immerse yourself in the magic of Spotify, Apple Music, or
your preferred streaming service.
