ReverbNation – the platform which helps independent musicians grow their careers – has launched Levels, a new invite-only programme designed to offer artists career-building resources, financial backing, and personalised services for their creative journey.
The new Levels programme aims to expand ReverbNation’s artist services and career support beyond its current suite of self-service distribution and promotional tools, now offering “white-glove distribution, publishing, licensing, marketing and sponsorships, along with direct financial backing through advances”.
The financial backing for artists that comes with Levels comes in the form of upfront funding for recording, marketing and other career needs, while its distribution, publishing and licensing assistance offers budding artists a direct path to connect with major platforms.
Levels’ marketing and promotion features include tools and expertise for playlist pitching, press outreach and advertising, while the platform also offers artists exclusive partnerships in the form of discounts on gear and tailored sponsorship opportunities.
What’s more, artists can enjoy dedicated concierge services in the form of one-on-one assistance from account managers and access to a curated industry network.
“With ReverbNation Levels, we want to step up what real artist support looks like today,” says Meng Ru Kuok, CEO & Co-Founder of BandLab Technologies.
“By combining financial support with personalised, white-glove services, we are empowering musicians to focus on their creativity and their music while setting them up for long-term success.
“The industry is evolving and every artist’s path is different. In the same way we encourage and support our artists in partnering with record labels and established industry institutions, we also recognize that some artists prefer to remain independent. This new program helps to create a level playing field, providing those who seek more control, ownership, and creative freedom the tools and resources they need to succeed on their own terms.”
Artists can apply to join Levels now, and each application will be carefully reviewed. Selected participants will gain exclusive access to a powerful suite of career development tools, all backed by ReverbNation’s dedicated team and hands-on guidance to help them grow their careers with confidence.
For more information, head to reverbnation.com/levels.
Editor’s note: ReverbNation, BandLab Technologies and MusicTech are all part of the Caldecott Music Group.
