Musical AI, a rights management platform for generative AI, has raised $2.1 million (CAD) in initial investment to support its attribution model, said to be the first of its kind.
The investment is led by Build Ventures, one of Canada’s largest VC firms investing in startups, and select angel investors are also contributing. Rights holders such as Symphonic Distribution, Kanjian, and others are currently on board, and AI companies such as Beatoven are also signing on.
Musical AI’s attribution model allows rights holders to track and monetise their contributions to generative AI outputs, and also helps AI companies license libraries of content and maintain transparency for compliance with emerging regulations.
According to a press release shared with MusicTech, Musical AI works by determining what inputs lead to particular generative AI outputs, from which it can then parse what percentage of a generated output came from what data source. Rights holders can monitor, take down, and sunset usage of the works they own, while generative AI companies can access licensed data and use Musical AI’s reports to monitor usage for each generated output.
Musical AI COO, Matt Adell, comments, “As the opportunity for revenue and need for licensed content become clearer every day, we’re seeing more rights holders and AI companies recognise the need for our platform. Generative AI will need attribution, and we’re the first to master it and provide a secure platform that implements it along with industry accepted revenue sharing.”
“If we want AI training to be sustainable and ethical, we need attribution. Musical AI is the only company offering it in the audio space,” adds Musical AI CEO Sean Power. “I’m thrilled that discerning investors are backing our efforts to transform how AI is trained.”
To find out more, head over to Musical AI.
