Spotify has announced that its Premium subscription price will be rising by $1-$2 for its US customers, depending on your plan. Estonian and Latvian customers will also face their own respective price hikes.
The streaming giant has been steadily increasing its prices over the last 3 years. Spotify first increased its initial $9.99 price tag back in 2023, with the following year seeing yet another hike to $11.99. Now, a Spotify Premium membership will cost $12.99 in the US.
Other plans across the service will also be subject to a price increase. Student Plans will also raise by $1, moving from $5.99 to $6.99, while Duo and Family plans will both rise by $2, now sitting at $18.00 and $21.99 respectively.
The spike in price comes after 2025’s introduction of lossless audio. At the time, sources claimed that lossless audio would be an exclusive reserved for those willing to pay for a new, pricier Premium tier – however, Spotify opted to make it available to all of its Premium subscribers. It seems increasing prices across the board was the compromise.
Alongside lossless audio, 2025 saw a slew of new features being introduced to Spotify. From AI Prompted Playlists, an improved Spotify DJ, and a track mixing tool for playlists, the streaming platform has been working hard to improve its service.
“Occasional updates to pricing across our markets reflect the value that Spotify delivers, enabling us to continue offering the best possible experience and benefit artists,” Spotify explains in its announcement.
In other Spotify news, as of 1 January, Daniel Ek has stepped down as CEO. Ek attracted criticism in the final leg of his leadership after it was revealed he had invested €600 million in AI weapons company Helsing, with some artists even removing their music from the platform as a result of the move.
In Ek’s wake, Spotify co-presidents Alex Norström and Gustav Söderström have risen to the top of the company as co-CEOs.
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