‘Superfans must be made, not just mined.’
MBW Views is a series of op/eds from eminent music industry people… with something to say. The following MBW op/ed comes ...
Tag: Superfans
Hola, Superfans! Universal Music Group opens its own retail store inside UMusic Hotel in Madrid
Universal Music Group has opened its second physical retail location globally, launching the UMusic Shop inside its UMusic Hotel in ...
Emerging markets, superfans, and price rises: 7 takeaways from Goldman Sachs’ new ‘Music in the Air’ report
MBW Explains is a series of analytical features in which we explore the context behind major music industry talking points ...
Nick Holmstén launches Belong: Former Spotify exec’s new ‘challenger bank’ aims to reward music superfans
Nick Holmstén, former Global Head of Music at Spotify, has announced his new venture: Belong, a company that aims to ...
Tae-Ho Kim, HYBE COO and BELIFT LAB President, talks ENHYPEN, ILLIT, Coachella, and superfans
MBW’s World Leaders is a regular series in which we turn the spotlight toward some of the most influential industry ...
HYBE’s Joon Choi: ‘90% of Weverse traffic comes from regions outside of Korea. Most of our users are global superfans.’
The industry’s fascination with artists’ most dedicated fans is only growing, and HYBE-owned Weverse stands out as a shining example ...
Michael Rapino talks superfans, the secondary ticketing market and more on Live Nation’s Q3 earnings call
Live Nation’s leadership team has observed a noticeable difference between sports fans and music fans when it comes to buying ...
As music industry attention shifts to ‘superfans’, let’s not forget who the experts are – retailers.
MBW Views is a series of exclusive op/eds from eminent music industry people… with something to say. The following comes ...
